Generating over one hundred thousand leads
The Microsoft Business Hub program serves small and medium-sized businesses. It includes a socially-integrated website that provides business customers with a personalized online experience, and is integrated with demand generation campaigns that target a variety of strategically identified business sectors.
Metia delivered a complete digital marketing solution for the program, including overall strategy, program management, content creation, content strategy, editing, design, UX, email marketing, web development, application development, customer journey planning, and analytics.
The Business Hub program - which produced over 100,000 leads - contributed toward, Metia Group being awarded Microsoft’s coveted MPSP Award.
An award winning web site
Microsoft recognized Metia as their Top Global Supplier for Delivering Excellence in Brand Value based in part upon the success of the Business Hub program. The program received superior marks for customer satisfaction and engagement, as well as improved perceptions of the Microsoft brand.
“Metia is flexible, creative, and technically adept across multiple platforms,” said Jennifer Post, Microsoft’s senior marketing manager for SMB&D in the U.S. “I really value Metia for always delivering on time and on budget, and for their ability to play a strategic consultative role versus a straight production role in our projects.”