New Study Shows Why People Share John Porcaro | 12 Sep 2011, 10:04 PM Tags: Social, Digital, Customer engagement, Content, Customer Marketing, Metia Seattle, Social Media, Content Strategy, User experience, Research & intelligence, Metia Group, Web, Viral Marketers are clamoring to measure every touch point of a marketing campaign. There are countless metrics to track, the amount of data you... Comments: 0
Should You Create a Facebook App? John Porcaro | 1 Jun 2011, 08:20 PM Tags: Social, Content, Metia Seattle, Social Media, Metia Group, Web, Viral Remember all those apps that were so popular on Facebook a few years ago? All the “in” kids were super-poking, sending Mafia... Comments: 0
Skittles Touch: freak 'em out to make 'em share! Peter Morgan | 31 Mar 2011, 01:38 PM Tags: Metia London, Social, Metia Group, Viral Skittles launched a new YouTube marketing campaign on Monday, with five interactive videos that are proving rather viral. The one below is the... Comments: 0
Why "viral" isn't a strategy Peter Morgan | 23 Mar 2011, 11:40 AM Tags: Metia London, Digital, Social, Metia Group, Viral, Social Media, Content, Content Strategy As many of my colleagues know, one of my pet hates is when fellow Metians ask to create viral campaigns for their clients. Don’t get me... Comments: 2
Earthquake Shows The Strength of Social Networking Cassandra St. Louis | 12 Mar 2011, 05:09 PM Tags: Metia Seattle, Influence, Mobile, News, Social responsibility, Metia London, Social, Viral, Life, Metia New York, Metia Asia Pacific, Social Media There's been discussions that social media enables social isolation. To some level I agree, but in times like these, I see its amazing benefits.... Comments: 1