Website Falling Short? Get Testy! Chong Chang | 8 Dec 2011, 11:44 PM Tags: digital, Content, Metia Seattle, Metia Group, Customer engagement, Content Strategy, Web, Effectiveness, Enterprise Does this sound familiar? You’ve done all the right things—you’ve invested in user testing; you’ve developed your website... Comments: 0
Setting up Google Analytics Chong Chang | 8 Nov 2011, 04:37 PM Tags: digital, Metia Seattle, Metia Group, Customer engagement, Partner & Developer, Data analytics, Web, Effectiveness, Experience, Enterprise You don’t need a crystal ball to understand how your customers are interacting with your brand. First you need data, and second you need to... Comments: 0
An opinion that matters? Your boss & your customer Monique Pronk | 4 Oct 2011, 08:17 AM Tags: Metia Group, Customer engagement, Customer Marketing, Demand Generation, Effectiveness, Customer Relationship Marketing, Metia London More often than not, everyone loves to share their opinion. When it comes to marketing, this includes every aspect of a campaign from brainstorming... Comments: 0
World's largest convenience store in your pocket Andrew Martin | 29 Jun 2011, 01:39 AM Tags: Metia Group, Metia Seattle, Digital, Experience, Effectiveness, Mobile, Windows Phone Imagine having the worlds largest convenience store in your pocket all the time wherever you go. Well that's what the new AmazonFresh Windows... Comments: 0
Metrics for Marketers: Conversion rate Olga Spaic | 25 May 2011, 11:57 PM Tags: Digital, Metia Seattle, Data analytics, Marketing reporting, Customer engagement, Effectiveness I find myself often answering questions with other questions. For example, say a client asks: - What’s our conversion rate? - Wher... Comments: 0