Consumer Preference, Analytics, and Bean Counting John Porcaro | 3 Nov 2011, 10:46 PM Tags: Metia Seattle, Customer Relationship Marketing, Life, Data analytics We recently learned that our current coffee provider isn’t going to service our area going forward. Despite the pleas of everyone to... Comments: 0
Customers Don't Like to be Ignored John Porcaro | 20 Oct 2011, 11:13 PM Tags: Content, Metia Seattle, Metia Group, Customer engagement, Content Strategy, Social, Social Media, Experience, Social media relations, Customer Relationship Marketing, User experience, Customer Advocacy, Influence, Customer communities, Satisfaction What experience do our customers have with our company? It’s one of the first questions asked when developing marketing plans, and is... Comments: 0
An opinion that matters? Your boss & your customer Monique Pronk | 4 Oct 2011, 08:17 AM Tags: Metia Group, Customer engagement, Customer Marketing, Demand Generation, Effectiveness, Customer Relationship Marketing, Metia London More often than not, everyone loves to share their opinion. When it comes to marketing, this includes every aspect of a campaign from brainstorming... Comments: 0
When it comes to packing a marketing punch, two hands are better than one Daniel Brooks | 29 Sep 2011, 03:31 PM Tags: digital, Metia Group, Customer Marketing, Demand Generation, Customer Relationship Marketing, Awards, Metia London Direct marketing is often viewed as one of the bad old ways of getting a message across to a prospect. That’s understandable in a... Comments: 0
Social Media metrics - ROI or engagement? Olga Spaic | 16 Sep 2011, 12:23 AM Tags: Social, Digital, Metia Seattle, Data analytics, Marketing reporting, Customer Relationship Marketing, Social Media Analytics, Social Media I came across an interesting article today from eMarketer entitled: “As Social Spending Rises, Which Metrics Are CMOs Focusing On?“&nbs... Comments: 0