Testing...Testing... Amber Whiteman | 16 May 2012, 01:01 AM Testing of every kind is important to email. A/B testing compares two versions of an element (A and B) against a metric that defines success. To... Comments: 0
Checking in with Metro via Rich Blackwell Deborah Hanamura | 26 Apr 2012, 05:06 PM One of my colleagues, Rich Blackwell, a star of the Metia design team, has some interesting insights about Metro and how it's being used 18 months after its launch. So I asked him to put his ideas together for a post, and here's what he had to say: Comments: 0
Content: The Next Level Caroline Thomas | 25 Apr 2012, 12:00 AM Tags: Metia Seattle, Customer engagement, Content services, Customer Advocacy, Customer reference programs Meet Tirzah Dondanville, one of my longtime customer advocacy colleagues, who has been doing some amazing work with her client, K2 Software, to bring the customer success story to life in a visual manner. Comments: 0
Only 33 days to the Customer Reference Community Event Caroline Thomas | 11 Apr 2012, 06:24 PM Tags: Metia Seattle, Customer engagement, Customer Advocacy, Customer reference programs Metia is excited to sponsor the first-ever International Customer Reference Community Event May 14–16 in Cambridge, MA. The event will unite... Comments: 0
The Metia Digital Marketing Report is Here! Deborah Hanamura | 11 Apr 2012, 04:41 PM This must-read report delivers the low down on every major discipline that digital marketers needs to pay attention to right now. Topics include mobile, content, UX, creative, social media, engagement, and more... Comments: 0