Microsoft wanted to make it easier for its sales force and
potential customers to find relevant success stories. As a result
Metia updated its Global Customer Reference systems and web
applications.
The campaign involved creating a simple, more attractive
interface as well as improving the search functionality.
Furthermore, Metia implemented Microsoft Silverlight technology for
video case studies and added support for multi-language search. By
sharing great customer experiences, Microsoft saw case study
downloads increase markedly on the website.