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Product Launch

Often operating at a regional level, Metia assists in the co-ordination and execution of product launch activities across regions and multiple countries.

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We have supported multi-country programs operating across Europe, Middle East and Africa, and also Asia Pacific regions.

Product launch activities include:

  • Building and developing Rapid Adopter Programs for customers and/or partners
  • Developing Go-to-Market toolkits, with campaign deliverables and content, packaged for easy localization and execution
  • Developing and maintaining collaborative workgroup sites (both intranet and extranet) to support multi-country deployment and provide a focal point for both available resources and the communication and planning process
  • Engaging and reporting upon state of launch preparation

Metia has developed a number of software solutions to allow these product launch programs to be both managed efficiently and also scaled massively to accommodate multiple countries or significant growth.