Citizenship & CSR

Metia works with the Citizenship, Corporate Social Responsibility (CSR) and Communications functions within our client organizations, to support Citizenship initiatives with communications programs aimed at reaching key audiences. These audiences have variously included government policymakers, NGOs, customers, partners and employees.

Aligning Citizenship with national priorities

Metia is able to create clear positioning statements that articulate your corporate strategies on Citizenship or CSR related issues.

We have strong experience of the social issues identified in the UN's Millennium Development Goals and the EU's Lisbon Agenda, which are related to the use of technology and communications, including:

• Bridging the Digital Divide
• The use of technology to enhance social cohesion and understanding
• Learning & Skills development in both emerging and developed countries
• The impact of innovation and R&D investments
• Helping to build Knowledge Economies
• Making a local economic contribution in support of national government policy
• Security and privacy in an increasingly online world

Additionally, we have worked within broad CSR areas, including:

• Diversity
• Work:life balance
• Responsible corporate behaviors
• Public:Private Partnerships

Running Citizenship programs

Metia has supported Citizenship programs on both a national and pan-regional basis.

We manage programs which can identify, document and communicate proof points that illustrate your Citizenship initiatives in action.

This information is then delivered to the target audiences through a variety of communication channels - including PR outreach, online (web, blogs, etc) and senior executive engagement in direct relationship building with key stakeholders.