World's first interactive and expandable Silverlight banner ad (we reckon) Steve Ellis | 21 Jan 2010, 11:30 AM Tags: Metia London, Digital, Mass Effect 2, Silverlight, Microsoft Advertising, Mediacom, Deep Zoom, Smooth Streaming, EA Games Normally I'd shy away from ever claiming a 'world's first' - someone, somewhere must surely have got there first? But in this instance we think we... Comments: 0