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Learn how to build data-driven marketing strategies at Metia breakfast briefing in Kirkland, WA

Today’s smart businesses are already busy gathering, interpreting, and acting upon data to turn it into valuable insights and actionable data-driven marketing campaigns. Knowing how to create data-driven marketing strategies today is a key competitive advantage.

To help marketers apply to deliver exceptional customer experiences, Metia is hosting an exclusive breakfast and mimosa event on October 14th, 8:30 – 10 a.m. at the Woodmark in Kirkland, WA.

Metia’s senior customer experience executives, Misia Tramp, VP Strategy and Insights and Liz High, VP Insight & Delivery will be leading the conversation at the Woodmark with a focused group of marketing professionals.

Misia and Liz have been advising leading brands and businesses for many years on optimizing customer engagement to improve lifetime value, loyalty, and advocacy. Discussions will be focused on new techniques and tools which can help marketers to better understand what resonates with their target audience.

Attendees at the session will learn how to:

  • Gain a deep understanding of how to increase your revenue with data-driven strategy.
  • Drive meaningful conversion behavior through topic modeling.
  • Identify mutually-relevant content and personalize the customer experience.
  • Implement and deliver real-time reporting and measurement systems.

Space is limited, so if you'd like to attend, email Carrie McIlveen by Wednesday, October 12th.

For more details, view the invite HERE.